Harnessing the Power
of Your Subconscious Mind

Are you using all the information and ideas your subconscious mind has been storing all your life? You know more than you think you know. 

Recently I came across an article I wrote on the power of the subconscious mind in an issue of my home business newsletter in the late eighties. I’m publishing this updated version because the topic is all the more relevant today when our minds are being bombarded 24/7 with more information than we know what to do with.

“Your subconscious mind is like a huge memory bank,” says Brian Tracy. “It permanently stores everything that ever happens to you, and its capacity is virtually unlimited. By the time you reach the age of 21, you’ve already permanently stored more than one hundred times the contents of the entire Encyclopedia Britannica.”

A problem I saw in the eighties and now is that too few people have fully developed the power of their subconscious mind, which can be one’s strongest ally in all areas of life. God gave each of us a unique brain (no two exactly alike) and the ability to know our own thoughts, feelings, and actions. We can control how we treat our brain and what we invite into our minds.

Understand that your subconscious mind will accept as real any impression that reaches it, whether positive or negative, constructive or destructive, reliable or unreliable. That’s why it’s so important to condition your mind to seek circumstances and things that are beneficial while also protecting it from undesirable influences and suggestions that can bring you down. Or, as Dale Carnegie put it: “Our thoughts make us what we are,” and “Only knowledge that is used sticks in your mind.”

How to Train Your Subconscious Mind

Throughout your entire life, your subconscious mind has been gathering all kinds of information, impressions, and ideas, storing them for possible future use. You know a lot more than you think you know, and now is the time to retrieve some of this data for your personal benefit or business profit. By constantly stimulating your mind with new information and ideas, you will automatically release some of what’s already hiding there on a subconscious level.

In training my subconscious, I have commanded myself, both verbally and in writing, to do certain things, such as be confident; think positively; believe in myself; trust my instincts, etc., and then I’ve followed through accordingly. I believe I have succeeded in everything I’ve set out to do in life since I left high school because I commanded myself to succeed. That command—always in the forefront of my subconscious mind—is what I still remember today at each new challenging juncture in my personal, business, or writing life. I ask myself, “If I’m going to succeed at this, what must I do to ensure success?” And then the totality of all my life experiences and lessons learned, coupled with some creative thinking and plain common sense, comes together to give me an answer.

6 Important Life Lessons

We learn much from experience, and here are six things I’ve learned that you would do well to remember:

• Small miracles are always possible.
• Spells of discouragement or depression are part of life and can be defeated with a change of mindset.
• Financial worries are also part of life and can be managed or overcome with time, discipline, and good planning.
• Your gut instinct may be your most important personal or business guide.
• Maintaining a positive attitude will make all the difference in the world.
• You will do exactly what you command yourself to do, now and in the future.

The next time you find yourself thinking negative thoughts that begin with “I can’t,” go to the mirror and give yourself a pep talk. Look yourself in the eye and say, “I can! I will!” That will send a clear signal to your subconscious mind and plant a seed that will grow in strength and eventually help you find the answer to the “how” part of your problem.

A Life-Changing Book

A book that greatly impacted my life in the eighties was the first edition of What to Say When You Talk to Yourself by Shad Helmstetter (now updated). On reading it, I was delighted to learn I had been saying all the right things to myself. It confirmed what I had been telling my readers for years—that our mind is like a computer that accepts all the information we and others pour into it, good and bad alike. If we don't like what we’re getting back, we need to change the programming. As Helmstetter explains in his book: 

“Imagine what you could do if you could override the programs in your subconscious mind, those that still work against you, and replace them with a refreshing new program of absolute belief? How successful you will be at anything is inexorably tied to the words and beliefs about yourself that you have stored in your subconscious mind. You will become what you think about most; your success or failure in anything, large or small, will depend on your programming—what you accept from others, and what you say when you talk to yourself.”

These days, whenever I’m trying to figure out something, I firmly plant the question or problem in my mind just before going to bed so my subconscious mind can delve into its database for information or insight. Often I wake up with a “brilliant brainstorm,” or remember a dream that gave me a solution.

Example: When I was learning how to use the database mailing list program on my first computer, I encountered a peculiar problem that stopped me dead in my tracks. My free support from the manufacturer had ended, no one at the computer store could solve my problem, and I couldn’t find the answer in any of the reference books on my shelf. For a whole day, I pondered the problem, worried about it, and had trouble going to sleep that night because I knew I was in trouble if I couldn’t figure this out.

Viola! On awakening the next morning, I had the answer. I had dreamed it—courtesy of my subconscious mind working on my behalf, of course. I sat down at the keyboard, did what my dream prompted me to do, and resolved the problem, elated to have yet another example of how my subconscious mind was working for me. (P.S. I also dreamed the titles of both Creative Cash and Homemade Money.)

I urge you to harness the power of your subconscious mind by challenging it with any problem or need you have because it will work for you. As Shad Helmstetter confirms, “The human brain will do anything possible you tell it to do if you tell it often enough and strongly enough!”

Recommended video: The Mind and How it Works. From a biblical viewpoint, Pastor Jack Hibbs explains how our amazing, God-given mind shapes our personality and view of life; also how the world today is trying to change our minds every day by the news being fed to us and all the messages we get from the internet and those around us.

First published as a Brabec Bulletin on May 2, 2023.

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